Muvipro created an aftermovie for Future of Dance during Amsterdam Dance Event. Future of Dance is a platform and event concept focused on highlighting emerging talent within the electronic dance music scene. During ADE, the event took the form of an award show, bringing together new artists, industry professionals, and people connected to the future of dance music.
The objective of the aftermovie was to capture the full evening and translate the energy, atmosphere, and purpose of the event into a strong recap. Since Amsterdam Dance Event is one of the most relevant weeks in the global electronic music industry, it was important that the aftermovie showed both the excitement of the award show and the platform’s focus on upcoming talent.
Our role was to document the entire evening, including the award moments, performances, audience reactions, and the overall atmosphere of the event. The focus was on creating a dynamic aftermovie that could be used for communication, promotion, and future visibility of the Future of Dance platform.
The final aftermovie gave Future of Dance a strong visual asset to share the event afterwards and continue building its identity as a platform for emerging talent in electronic dance music.
Production Company Muvipro
Director Arthur de Weerdt
Producer Daniël de Weerdt
DOP Arthur de Weerdt