Muvipro was commissioned by Hilton Hotels to create a strategic commercial for Hilton Amsterdam Airport Schiphol’s monthly afterwork event. The campaign was aimed at increasing awareness, strengthening brand perception, and attracting high-quality business professionals from the Schiphol region.
The objective of the project was to combine the energy of an event recap with the clarity and storytelling of a commercial. The film needed to show why Hilton Amsterdam Airport Schiphol is such a distinctive venue, highlighting its direct connection to the airport terminals, its accessibility, its international character, and the variety of facilities and experiences available within the hotel.
Our role was to translate the event and the location into one clear narrative. The film follows a story-driven structure, guided by an airport-style public announcement voice that mirrors real flight calls. This creative device reinforced the themes of movement, connection, and opportunity, while linking the concept directly to the hotel’s unique airport setting.
Visually, we placed strong focus on the hotel’s architecture, scale, atmosphere, and direct connection to Schiphol Airport. The Latin-themed atmosphere of the event added a vibrant and international layer to the film, creating a setting that differentiated the experience within the regional business landscape.
The final result was a commercial-style aftermovie that positioned Hilton Amsterdam Airport Schiphol as a dynamic networking hub where international influence and local business seamlessly converge. The project was directed by Arthur de Weerdt and produced by Daniel de Weerdt.
Production: Muvipro
Director: Arthur de Weerdt
Producer: Daniel de Weerdt
Cam: Henk de Rooij, Arthur de Weerdt
Excutive Production & Legal: Manuel Rodriguez